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    One Solution Doesn't Fit All
    We Are Different!
    Every market and industry has their own challenges. One aspect of our services
    that differentiate us from competition is our specific market expertise
    and focus on value-added products and services.
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    We Don't Wait for Markets to Turn
    We Anticipate!
    We drive growth for our clients by enabling commerce around the world
    with focus on delivering innovative, comprehensive, secure and scalable
    solutions which allow merchants to streamline their business.
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    The New Generation of Smart, Customer
    Engaged Point of Sale
    We Build
    Smarter POS!
    Aptito is an all-in-one digital POS solution that offers
    the most complete package of features to bring your
    establishment into the digital age.

Welcome to Net Element
A technology-driven group specializing in mobile payments and value-added transactional services.
The company is strategically positioned for growth in emerging countries and the United States.

We Love Facts

Contactless payment market revenue in the United States
Size of point-of-sale (POS) terminal market in the United States (in billion U.S. dollars)
Leading payment methods in the United States in 2018
Market value of transactions in the United States from 2015 to 2020 (in million U.S. dollars)

Innovation. Experience. Confidence. Growth

Our mobile payments and value-added transactional platforms add convenience to mobile phone users lives, allowing them to conduct commerce transactions right from their mobile device, as well as other alternative to cash payment methods. At the same time, our online and offline payment capabilities allow merchants to transact business anywhere and anyhow.

Latest news

September 23, 2021

REPEAT - Mullen and hofer powertrain, a Leading German Drivetrain Company, Partner to Develop Electric Drive Systems for Upcoming Mullen EV Launch

August 31, 2021

Net Element Shareholders Approve Merger with Mullen Automotive

August 16, 2021

Net Element Reports Second Quarter 2021 Financial Results

July 27, 2021

Form S-4 Registration Statement for Proposed Merger of Net Element with Mullen Automotive is Declared Effective by the SEC

May 17, 2021

Net Element Reports First Quarter 2021 Financial Results and Updates Shareholders on Pending Merger with Mullen Automotive

Key products and services

Aptito POS
All-in-one iOS cloud-based restaurant management and payment acceptance solution offers the most complete package of features to bring food and beverage industry into the new age. Our digital menus and kiosks offered on iPads are easy to customize and seamlessly integrate with our full-featured iPad based EMV compliant Point-of-Sale (POS) system and iPhone app. It’s never been easier to interact with your customers, manage your restaurant remotely, and flat out increase your profitability!
Product site.
Aptito Retail
Cloud-based Aptito Retail POS is available on iOS and Android mobile devices, includes fully integrated cash drawer, receipt printer, barcode scanner, barcode printer, scales, self-service fast-track system and EMV complaint bankcard acceptance terminal with the ability to accept Apple Pay & Android Pay. Aptito Retail is available with a local server, which allows our merchants to always remain online, even if the Internet connection to the cloud is lost. Our local server solution is automatically synchronized with the cloud, providing 99.99% uptime.
Product site.
Mobile POS
Unified and Netevia mPOS provides small businesses with seamless and secure mobile payment acceptance without investment into expensive and complicated hardware or software. Unified Mobile POS packs all functionality that merchants will ever need in a neat and easy to use interface. It can be used for a simple payment acceptance, which takes seconds, or you can use product inventory to build an order and record customer details for future use. Supplied bankcard reader is EMV compliant.
Product site.
Unified Payments Retail
Every second of every day, Unified Payments makes payment transactions secure, fast and easy for our merchants and their customers. Our clients can accept Visa ®, MasterCard ®, AMEX ®, Discover ®, debit and gift cards, Apple Pay ® with a variety of state-of-the-art EMV complaint POS solutions and terminals with NFC capability. Our free gift and loyalty card solution helps our merchants to engage their customers, drive sales and increase customer loyalty with personalized incentives.
Product site.
Reports & Analytics
Netevia HQ’s is a back office solution with a variety of reporting that gives merchants a 360-degree view of their business. With Netevia HQ, merchants are able to run an entire back office with multiple processing platforms and products all completely integrated.
Product site.
Sales Partner Solution
Along with being a merchant back office solution, Netevia HQ is also our comprehensive back office solution for Independent Sales Organizations. Our merchant underwriting and boarding process are seamless and paperless. Our ISOs are equipped with merchant pricing, residuals calculation and risk management modules, which take care of most of their day-to-day operations. Our ISOs can manage your profit by using multi-level, single-click, drill-down navigation to pricing, detail, summary and statement information.
Product site.
Online Payment Solutions
Payonline provides a wide range of value-added solutions utilizing our fully-integrated, processor agnostic electronic commerce platform that simplifies complex enterprise online transaction processing challenges from payment acceptance and processing through risk prevention and payment security via point-to-point encryption and tokenization solutions. Our proprietary software-as-a-service (“SaaS”) suite of solutions for electronic and mobile commerce gateway and payment processing platform is compliant at Level 1 of Payment Card Industry (“PCI”) Data Security Standards (“DSS”).
Product site.
Netevia Crypto
Through our Netevia Cryptocurrency solution, we combined credit card and cryptocurrency payment methods in one simplified interface in order to allow business owners to focus on what really matters. Our Cryptocurrency solution is now available in a multi-channel commerce environment including Poynt and PAX smart payment terminals, e-commerce, in-app or online payment forms. Our solution also offers an API for developers in order to allow them to create new methods of cryptocurrency acceptance to fit their needs using Netevia’s user-friendly developer centre.
Product site.
Integration ready for over a half million restaurants. Tabletop Ipad menu and kiosk solution. Transform your point of sale to your point of interaction.

Mobile menu. Enhance the customer experience and make a lasting impression with our fully customizable digital menus.

Stand alone kiosk. Faster table turnover, fewer mistakes & reduced strain on your stuff during busy peak hours.

mPOS for servers. Servers can manage more tables and provide a higher level of customer service, a true win-win!
Product site.
Payments from Start to Finish
A suite of APIs and connectors that power commerce for businesses of all sizes.
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Combines e-commerce, offline, POS, comprehensive back office tools, mPOS, credit scoring and customer interaction all in one powerful PaaS technology.

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Digital Solution

Cloud-based solution that is accessible from anywhere at anytime. All applications are linked together for seamless and effective way of doing business.

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End-to-end encryption of cardholder data upon swipe. Tamper resistant hardware ensuring reader integrity..

Our Team
Each of our corporate officers brings a unique blend of leadership, vision, experience and creative energy to the company.

Oleg Firer - Executive Chairman and Chief Executive Officer

As Chief Executive Officer at Net Element, Mr. Firer is responsible for the overall vision, strategy and execution of company's mission of powering global commerce. Before taking on his current position, Mr. Firer served as Executive Chairman of Unified Payments and has led the company from its inception until its acquisition by TOT Group in April of 2013. Under his leadership, Unified Payments' revenues grew by 23,646% over 3 year period and the company was ranked as #1 fastest-growing company by Inc. Magazine in 2012. Prior to Unified Payments, Mr. Firer held senior executive positions in private equity, payment processing, wireless communications and technology companies. Mr. Firer was recognized by Forbes as one of the 5 Incredible Enterpreneurs and by Business Leader Magazine as a Top Enterpreneur in South Florida, named by Poder Magazine as one of the Most Influential People in Miami and recognized by Inc. Magazine as the founder of the fastest-growing private company in 2012. Mr. Firer serves as a board member of Net Element, TOT Group's parent company and a member of the Electronic Transactions Association (ETA) Mobile Payments, ISO Practices and Risk, Fraud & Security committees. Mr. Firer supports the initiatives of the Firer Family Charitable Foundation, the charitable family fund focused on helping families and children in need.

Jeffrey Ginsberg - Chief Financial Officer

As the Chief Financial Officer of the Company, Jeffrey Ginsberg leads the Company’s global finance organization, which includes financial planning and analysis, settlement and billing, financial consolidation and reporting.
Mr. Ginsberg was appointed to assume responsibility of Chief Financial Officer of the Company as of July 9, 2018. Mr. Ginsberg has been a Vice President of Finance and Controller of the Company since April 16, 2013, responsible for financial operations management, maintenance of accounting records and maintenance of consolidated financial statements of the Company and its subsidiaries. Prior to his employment with the Company, Mr. Ginsberg was a Vice President of Finance and Controller of Unified Payments from June 2011 until acquisition by the Company in April 2013. Prior to Unified Payments, Mr. Ginsberg was a Partner at Strombeck Consulting CPA from December 2009 to April 2013. He is a graduate of Queens College with a Bachelors of Arts degree in Accounting.

Steven Wolberg - Chief Legal Officer and Secretary

Steven Wolberg has been Chief Legal Officer and Secretary of Net Element since April 16, 2013.  Mr. Wolberg served in various capacities with Acies Corporation from approximately January 2009 until December 2012, including as a consultant from approximately January 2009 until October 2009, as a director from October 30, 2009 until December 2012 and as Chief Strategy Officer from March 1, 2010 until December 2012.  Mr. Wolberg currently operates a solo law practice in Newton, Massachusetts, Attorney Steven Wolberg, which he has operated since January 1997.  Mr. Wolberg served as Chief Counsel and Vice President of Corporate Development for Mascot Networks in Cambridge, Massachusetts from January 2000 to September 2001.  Since September 1996, Mr. Wolberg has served as president of Oakland Properties, Inc., a real estate development company.  From February 1993 to December 1994, Mr. Wolberg served as an attorney in the real estate and corporate divisions of Brown and Rudnick in Boston, Massachusetts.  From March 1988 to November 1991, Mr. Wolberg was a partner with the law firm of Jordaan and Wolberg in Johannesburg, South Africa.  From January 1986 to February 1988, Mr. Wolberg was employed as an attorney with Goodman and North in Johannesburg, South Africa.  Mr. Wolberg also currently owns and serves as the Managing Member of Prime Portfolios, LLC, which holds a private investment portfolio of payment processing companies.  Mr. Wolberg received his Bachelor of Arts from the University of Witwatersrand in Johannesburg, South Africa, his Bachelors of Laws from the University of Witwatersrand, in Johannesburg, South Africa, and his Juris Doctorate from the New England School of Law in Boston, Massachusetts.  Mr. Wolberg is a member of the Massachusetts Bar Association.

Andrey Krotov - Chief Technology Officer

Professional executive in field of payment processing, merchant services, POS systems and value added services, high-level projects manager and software architect with more then ten years of professional development experience with wide variety of web and mobile technologies, and with more then five years experience in supervising of software development, including international software development and management of multiple divisions. Throughout his career, Mr. Krotov was responsible for the creation of proprietary intellectual property portfolios and managed local and outsourced teams of software developers. Mr. Krotov has a master degree from Ural State Technical University by specialty "Calculating machines, complexes, systems and networks".

Vlad Sadovskiy - President of Integrated Payments and Merchant Services

Mr. Sadovskiy is President of Merchant Services at TOT Payments, subsidiary of TOT Group, with direct responsibility for company's Merchant Services business, which includes full responsibility for divisional P&L, new sales development, partner implementation, sales integration and client management. Prior to his current position, Mr. Sadovskiy served as President of Wholesale Division at Unified Payments and President of New Edge Payments. Prior to joining Unified Payments, Mr. Sadovskiy co-found Merchant Processing Services Corp ("MPS") and led it as its CEO. During his tenure as CEO of MPS, he achived 4,500% growth taking the company from a startup to 2008 Inc 500 #29 of the fastest growing private companies in America in just under 5 years. Prior to MPS, Mr. Sadovskiy held various sales and operational positions with companies including First Data Merchant Services, Chase Merchant Services, Concord Payment Systems, IBM and NVS Communications. Mr. Sadovsiky is a member of the Electronic Transactions Association (ETA) ISO Practices committee. Mr. Sadovskiy attended City University of New York - Baruch College.

We Enable Global Commerce!

Driving transactions through all channels

Our Services
Our solution doesn't fit all. All the flexibility you need to keep up with your customers.
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Accept payments anytime, anywhere. Our Mobile Payments app is available for most devices.

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Cloud-based solutions that are built to increase productivity and enhance revenue for our clients and partners.

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From product reviews and recommendation engines to wish lists and product comparisons we turn lookers into buyers.

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We make it easy to monitor your business metrics, engage with your customers, and compare your business to competitors, all in one dashboard.

Companies and Brands
Unified Payments

Ranked as One of The Fastest Growing Companies in North America on Deloitte’s 2018 Technology Fast 500™

We leverage our unparalleled product portfolio and expertise to deliver solutions that drive our customers' revenue and profitability.

  • Award-winning Payment Solutions.
  • One of the Fastest Growing Companies in America.
  • Creating Value for Our Customers in Everything We Do.
  • Customized Payment Acceptance Solutions for SMB.

Aptito offers comprehensive POS solution for restaurants.

  • iPad POS

    A POS packed with the most advanced technology.

  • Digital Menu

    Restaurant’s menu reinvented for today’s world.

  • Android Smart Terminals

    Complete wireless payment solutions on Android Platforms.


Simplifying payments across multiple channels through a single platform of integration.

  • Netevia HQ
  • Payment Gateway
  • Light POS
  • Payable
  • Cryptocurrency

E-commerce, m-commerce and in-app payments


We develop and successfully implement modern payment for websites and mobile apps. For all types of business. Worldwide. Caring about client’s profits.

  • Modern payment technologies: person-to-person, one-click, recurrent payments.
  • Vast geographic footprint: Europe, Russia, Central Asia, USA, Canada.
  • Technologies for m-commerce: SDK for Android, iOS, Windows apps.
  • Multi-channel support of clients and payers.
  • Accepting payments by credit cards, MasterPass and popular e-Wallets.
  • Unified Payments
  • Aptito
  • Netevia
  • PayOnline
Our Partners
We have established a broad range of global partnerships designed to meet the needs of our diverse customer base.

Success without limits

At Net Element, we help businesses of all sizes thrive by delivering innovative, virtually seamless payment and powerful problem-solving expertise.
Our clients are at the center of everything we do, and our associates are relentlessly committed to their success. Interested in joining our team? Please submit your cover letter and resume to:

Get in Touch With Us
Stay Connected! You can connect with Net Element through a variety of our online social media tools.

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